When KitKat and Lotus first met, everyone thought it was going to be a short-lived affair. How wrong they were.
To launch this new limited edition run we created everything, from the packaging design right through to the in store and on-ground activation. In fact, what started as a brief encounter turned out to be a match made in heaven. The launch was so successful that now this limited edition SKU looks destined to become a permanent line for KitKat.